diff --git a/packages/content-fetch/src/request_handler.ts b/packages/content-fetch/src/request_handler.ts
index 1ade6a91e..06aa0f9e9 100644
--- a/packages/content-fetch/src/request_handler.ts
+++ b/packages/content-fetch/src/request_handler.ts
@@ -58,7 +58,7 @@ export const cacheFetchResult = async (fetchResult: FetchResult) => {
   const ttl = 4 * 60 * 60
   const key = `fetch-result:${fetchResult.finalUrl}`
   const value = JSON.stringify(fetchResult)
-  return redisDataSource.cacheClient.set(key, value, 'EX', ttl)
+  return redisDataSource.cacheClient.set(key, value, 'EX', ttl, 'NX')
 }
 
 export const contentFetchRequestHandler: RequestHandler = async (req, res) => {